Long time ago I’ve noticed prolonged trend to destroy advanced technology and sell cheap plastic things, powered by marketing slogans, which have zero significance in real life. Appointed trend applies to almost any products in our life, especially consumer and even professional electronics. Some solid proof then. COMMODORE brought super advanced Amiga computer in the middle 80s, which had some really advanced stuff like GPU Blitter and Fast-Ram technologies. Nowadays Amd is working on stuff similar to Fast-Ram, which they call Smart Cache.